We invite you to come along with us on a journey that investigates the cornerstones of engagement - rules, rewards, communications, and technology. Those critical elements needed to build an effective incentive program that drives your employees or channel partners to higher levels of performance and greater loyalty to your brand. Each part in this series will focus on these critical elements, and we’ll look at meaningful analytics that prove your program and improve your design going forward. We’ll even take a look at identifying and factoring the future value of your sales force so you can strategically target the groups with the highest potential value.