Key points include:

• Finding a platform that is flexible, agile, scalable.
• The benefits of employing a single platform for all commerce use cases.
• Leveraging customer data for commerce strategies - Employing an ecosystem of support.
• Focusing on long term value over the initial costs. Every organization is at a different point in their ability to deliver frictionless shopping experiences that customers demand.

Follow these guidelines to position your business for strategic growth.