Shaping The New Normal in Consumer Technology

As the UK starts to re-open from the effects of the pandemic, we want to help brands to move forward and help them to deliver unforgettable experiences by understanding their customers.

We surveyed 10,000 people in the U.S and 5,000 people in the U.K to explore the key changes to attitudes during the pandemic and how brands need to adapt to this change.

For Consumer Technology, we explore:

  • The increase in use of video calls
  • How working from home is here to stay
  • The use of ‘Data for Good’ by tech giants
  • How to understand your customer through data and technology


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