Dental Marketing Things to Consider When Ownership Changes
In this podcast, Mark Dilatush and Lee Buzard, of New Patients Inc., discuss the marketing pieces you need to consider when buying or selling a dental practice. When...
Build or Buy Your CDP?
In this whitepaper, Build or Buy Your CDP? Choosing an approach that’s best for your business, the Customer Data Platform Institute shares the mixed nature of a...
Navigate Social Commerce to Hit Your Targets
The pandemic worked as a chief digital officer for many companies across industries. Not surprisingly, digital transformation projects that had been in the backlog of...
The Ultimate Guide to Getting Started on Account-Based Engagement
Download a step-by-step guide on how to plan and implement a successful ABM/ABE strategy. Giving you the exclusive insights into the nitty-gritty of implementing ABE for the...
How to Get Implant Patients – Without Asking for Implant Patients
In our latest podcast, Mark Dilatush and Howie Horrocks talk about dental implants and how to entice new potential dental implant patients, without focusing on the implant...
6 Steps to Dental Marketing Quality, Consistency, And Longevity
If you’re like most of the dentists who come to us for marketing insights, you think we’re kidding when we recommend a direct mail campaign along with a solid...
How to Navigate the New Era of Field Marketing
Field-marketing strategies may vary, but there are common challenges—from the constant balancing act between Sales and Marketing to limited bandwidth and budget. There's...
eBook: Cold Calling Tips and Tricks
In recent years, cold calling has become synonymous with rejection and failure.
In fact, less than 2% of today’s cold calls actually result in meetings and 63% of sales...
eBook: The Impact of Direct Dials on Sales Productivity
To understand the importance of direct dials, you need to understand connect rates.
Often, sales reps who fail to hit the phones hard are left wondering how they missed their...
eBook: 3 Mistakes Organizations Make While Developing ABM Programs
The benefits of Account-based Marketing are clear, so what’s holding B2B professionals back?
While B2B research suggests organizations are thriving through successful ABM...
