A customer story is a powerful tool because it goes beyond simply describing product features and benefits; it illustrates what the customer has achieved by using your product or solution. When you create a good customer story, you enable buyers to actually see themselves using and finding success with your product. 

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About GamePlan Marketing
GamePlan Marketing is a B2B marketing agency specialized in helping our clients build brand awareness and marketing pipeline. Our core focus is serving companies in the technology industry, counting leading IT vendors, distributors and IT service providers as clients. Our marketing strategy and implementation services span digital advertising, content marketing, email marketing, interactive campaigns, and direct mail.