By leveraging Peak’s Decision Intelligence platform to personalize direct-to-consumer marketing communications, UK retailer Footasylum has been able to achieve an 8,400% return on ad spend (ROAS) – and boost revenue via email marketing by 28%.

The Peak platform enables the multi-channel footwear and streetwear retailer to make predictions and categorizations over its vast amounts of data, enabling smarter, AI-powered targeting of customer segments.