Why Customer Experience Should Matter to Utilities

Customer service has always been important. The basic tenets of customer service, such as “know your customer” and “the customer is always right” are timeless. However, the digital age has changed customers’ expectations in a number of ways. 

As utilities and organizations across the globe navigate unprecedented crisis such as Covid-19, one thing is clear. The drive for digitization, omni-channel communications and seamless customer experience has increased more than ever before.

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