When you’re evaluating CRM software, you probably think of contact management, lead tracking, and all the other out-of-the-box benefits. Such built-in features provide a solid baseline of general functionality, but there are other, less tangible attractions that could prove just as consequential. We’re talking, of course, about services and support.

Businesses that fail to consider CRM vendor services and support during the software evaluation process (that is, prior to purchase) run the risk of being stuck with a CRM that never evolves, even as your business does. In practical terms, this means inefficient processes and wasted dollars—the exact thing your new CRM was built to avoid.

In this guide, we’ll consider the three most consequential services to evaluate, so you can be confident that your next CRM will last as long as you need it. Download it now by filling out the attached form.