 | Insurance and Banking have historically been sellers' markets, but times and customer expectations have changed. The past decade has seen the industry transform into one where the customer wields substantially more power. Organizations seeking to remain competitive must better engage their customers using an omni-channel approach, numerous touchpoints, real-time data, and digital marketing to connect in ways similar to other retailers. The marketplace demands it, technology enables it, and leading edge influencers are making it happen. Request Free! |
