Custom AI chips, also known as application-specific integrated circuits (ASICs), are processors designed from the ground up to handle artificial intelligence workloads like training large language models and running inference …
One of the easiest ways to misread B2B marketing performance is to look at the top of the funnel and stop there. You spend money. You generate leads. Most of …
Third-party cookies are disappearing and borrowed data never told the whole story. Here’s how AI helps marketers activate first-party data to generate better leads, smarter targeting, and real revenue results.
I’ll be honest with you. Six months ago, if someone had told me I’d have an AI agent to help our marketing operations, I’d have smiled politely and moved on. …
Marketing attribution is the practice of identifying which marketing touchpoints, channels, and campaigns deserve credit for driving a conversion or sale. For decades, marketers have relied on rule-based models like …
An AI chip partnership is a strategic agreement between technology companies to co-develop, supply, or deploy specialized processors designed for artificial intelligence workloads. These partnerships are critical because building AI …
Project Glasswing is a cybersecurity initiative launched by Anthropic on April 8, 2026, that brings together many of the world’s largest technology and financial organizations to find and fix critical …
From scripting and editing to distribution and analytics, here’s where AI actually moves the needle Video Has a Production Problem Most marketing teams know video works. It drives engagement, supports …
The Most Misleading Metric in B2B Marketing Cost per lead is one of the most widely used metrics in B2B marketing. It’s also one of the most misleading. On the …
Your CRM is supposed to be your single source of truth, the backbone of every campaign, pipeline forecast, and customer interaction your team runs. CRM data cleaning is the process …
