CA Technologies commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine the potential return on investment (ROI) that enterprises...
If an organization’s most strategic assets are its data, applications are its life blood, and its people drive the business, then application performance and user experience...
The Internet of Things, the cloud, social and other trends have deservedly grabbed their share of headlines—but there’s a crucial common denominator that may just surpass...
Tablets, phones, watches—we rely on them and the applications and services that they deliver. In this new application economy, these devices have changed the way we live,...
In response to the wide choices now available, TV viewing habits are changing radically. The demand for on-demand is clear and many consumers are looking for much more choice...
We’ve finally reached a tipping point. Modern BI vendors are leaving behind IT-led reporting for business-led, self-service analytics.
In their latest report, Gartner recommends...
Business intelligence needs to be treated as a core capability of a business. Without that, business users may not get what they need from BI – due to insufficient,...
Personalization is no longer just about using data to learn about your customers and deliver relevant content. As channels and devices evolve, personalization is also about...
Winning over a customer is no small victory. But the steps to develop the relationship are often a mystery. Today, with algorithmic attribution capabilities found in Adobe...
As technology advances, customer expectations increase exponentially. The most recent positive experience they’ve had becomes their new baseline — and they expect every...