The modern customer now brings greater expectations and preferences about how and when to engage with brands as they expect a seamless and multichannel experience. Customers expect brands to anticipate their needs and wants in order to build trust and …
The rapid evolution of technology has made customers more powerful than ever which means that marketers are becoming increasingly competitive as the digital disruption takes hold.Companies that deliver customer experience excellence enjoy significant r…
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“Since 2000, 52% of combines in the Fortune 500 have either gone bankrupt, been acquired, ceased to exist or dropped out.” – Ray Wang, Principal Analyst, Constellation Research
Digital disruptors are moving in on traditional organisations with newer business models. No organisation, industry or region will be able to avoid them. Digital disruptors are serving customers with better experiences and in order to compete, established organisations must focus on the customer and optimise each experience at every touchpoint across the customer journey. |
Gartner’s 2015 Web Content Management report evaluates 19 vendors for their Ability to Execute as well as their Completeness of Vision. This year, Sitecore advanced to the top position on the Ability to Execute axis among the vendors evaluated. Downloa…
The topics of big data and analytics continue to be among the most discussed and pursued in the business world today. While a decade ago many people still questioned whether or not data and analytics would help improve their businesses, today virtually…
Your CMS (Content Management System) should offer:A single view of the customerReal-time positioning and targetingMultichannel supportAn easy-to-use interfaceDesign flexibilityBut if it doesn’t then you need to think of your enterprise CMS as more than…
Gartner’s 2015 Web Content Management report evaluates 19 vendors for their Ability to Execute as well as their Completeness of Vision. This year, Sitecore advanced to the top position on the Ability to Execute axis among the vendors evaluated. Downloa…
The topics of big data and analytics continue to be among the most discussed and pursued in the business world today. While a decade ago many people still questioned whether or not data and analytics would help improve their businesses, today virtually…
Your CMS (Content Management System) should offer:A single view of the customerReal-time positioning and targetingMultichannel supportAn easy-to-use interfaceDesign flexibilityBut if it doesn’t then you need to think of your enterprise CMS as more than…
Digital interviewing using HireVue improves the recruiting process by promoting meaningful human interaction through its Talent Interaction Platform, a web based solution that creates a digitally enhanced, connected experience for recruiters, candidate…
