How to Use CRA as a Growth Strategy

The gaps in financial knowledge is most prevalent among low-income communities. Almost 40 years ago, the Community Reinvestment Act (CRA) was implemented to address the issue of underbanked communities by encouraging banks to better serve these populations. While the banking industry embraces CRA as a means of serving their communities, many don’t realize the full range of opportunities it presents.

Some of the opportunities large-scale financial education can bring include:

  • Developing a powerful new customer base
  • Building positive relationships with regulators and investors
  • Positioning your bank from a marketing and public relations perspective
  • Improving lives and communities of individuals often overlooked by financial institutions

It’s time to examine the reasons why banks should take a fresh view of CRA and look at how online financial educations programs can help you do so. Stay ahead of the curve with this resource.

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Adapting CRA Strategy to the Evolving Bank Branch

The Community Reinvestment Act (CRA) was passed in 1977 to encourage financial institutions to better meet the needs of their communities. Today, with the tech innovations, the banking landscape has shifted and has redefined service and community. It’s crucial to be adapt to meet the future.

Use your CRA strategy to drive large scale change by:

  • Recognizing how powerful the CRA can be
  • Being agile with the impact of technology advancements
  • Analyzing the future of FI branches and the future of CRA

Through this marriage of technology, community, and education, the mission of CRA will soon be realized beyond the wildest dreams of the legislators who first drafted it almost forty years ago.

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Everything You Need to Know About Advertising on Twitter

319 million Twitter users come to the platform each month to hear and talk about what’s going on. Advertisers can reach this audience with a variety of advertising units designed to engage consumers.

Download this guide and learn how to:

  • Align Your Business Objectives to Twitter Ad Strategy
  • Talk Twitter Ads: Common (and not so common, but still helpful) Terms
  • Create Ads: Ad Specs

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Everything You Need to Know About Advertising on Instagram

With the potential to reach over 600 million users, brands can capture people’s attention with unique advertising opportunities that will drive this audience to action.

This guide will cover the tips that marketers and media planners need to strategically plan their next Instagram campaign.

Download this guide and learn how to:

  • Align Your Business Objectives to Instagram Ad Strategy
  • Create Ads: Ad Specs
  • Dive In: Placement Optimization

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Everything You Need to Know About Advertising on Facebook

That’s why they say it’s like the Super Bowl happens every day on Facebook. Tap into the possibilities of audience targeting at scale to create great campaigns that deliver, using tips from our handy guide.

Download this guide and learn how to:

  • Align Your Business Objectives to Facebook Ad Strategy
  • Talk Facebook Ads: Common (and not so common, but still helpful) Terms
  • Create Ads: Ad Specs
  • Dive In: Featured Ad Units

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Everything You Need to Know About Advertising on Pinterest

Consumers come to the site to find recipes, life hacks, and inspiration for everything from decorating to style, travel and more. 150 million Pinners engage monthly within the image-based platform, generating massive referral traffic to brand’s websites. To get the most out of the opportunities of this channel, you’ll want to learn how to utilize its image search and click content capabilities to create strategic, high-performing campaigns.

Download this guide and learn how to:

  • Align Your Business Objectives to Pinterest Ad Strategy
  • Talk Pinterest Ads: Common (and not so common, but still helpful) Terms
  • Create Ads: Ad Specs
  • Dive Into One Tap Promoted Pins

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How to Manage a Modern Retail Workforce

You’re good, but you want to get better. You want to modernize. That’s what makes you an effective retail leader. Whether you’re a store manager, a regional director, or the CEO, you’re constantly striving to improve your processes, to refine your perspective, to be more efficient with your time, more productive with your resources, and more human with your people.

Each day, you strive to engage your employees and delight your customers more and more.

This book will help you:

  • Understand how your hourly employees think and feel about their work
  • Spend less on payroll while getting more out of your workforce
  • Develop drive and loyalty in every seasonal employee you hire
  • Offset the extra costs that come with mandatory minimum wage increases

Ready to take another step towards becoming a modern retail leader?

Ready to engage employees and delight customers with the latest workforce management best practices?

Download this FREE eBook now and get started

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