Manufacturing In The Age Of Experience – Delivering Personalized, Emotional Experiences For Customers

Responding to this consumer demand for personalization, businesses in the Age of Experience are ushering in a revolution of manufacturing innovation, transforming from mass production to mass customization—the proverbial “one-off order.” Today’s manufacturing is:

  • Creative, enabling new business models with cost-effective mass customization
  • Smart, improving speed and agility with real-time learning
  • Value, connecting value streams end-to-end from ideation through manufacturing to ownership
  • Human, empowering collaboration and augmenting human creativity

The digitalization of manufacturing brings new levels of collaboration, using big data analytics, real-time data acquisition and digital continuity from ideation to design to production and even to ownership. By embracing technology advances (such as 3D printing, Internet of Things, robotics) with a mindset of continuous improvement and competitive agility, businesses can drive value, meet market demands and deliver unique, one-to-one experiences for everyone.

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QA Survival Guide: Coping with DevOps Road Rage

Road rage happens because there are too many people on the road trying to get to more places faster. A similar road rage is being caused by digital, mobile-first, DevOps strategy and the booming mobile app market in general. We call it ‘DevOps Ro…

Account Based Mail

Account based marketing is taking the B2B world by storm, because it works. But, if you’re relying on digital-only marketing, you’re going to hit a ceiling on growth. PFL shows you how to incorporate sophisticated direct mail techniques that add rocket…

ABM Playbook

High level ABM strategy is everywhere, but finding real boots-on-the-ground tactics feels impossible. That’s why we’ve created this playbook to get marketers started with account based marketing right now.Request Free!

Tactile Marketing Idea Book

This collection of real-world Tactile Marketing Automation campaign ideas shows how PFL combines digital and offline marketing into a fully orchestrated revenue machine.Request Free!