NPS: Stop Chasing The Score

Experience has shown that these measures can entice organizations to spend their time “chasing the score,” which can actually undermine CX success. Maybe we have it backwards, and CX goals should be based on positive and negative behaviors …

The Top 10 Voice of Customer (VoC) Best Practices

As companies work to restore consumer trust and build better relationships with customers, they must think and communicate differently. They must gain a better understanding of customers’ needs, wants, and concerns by continually gathering, analy…

Unlock The Value of CX

Effective business decisions start with a series of questions that, if well answered, will serve to illuminate options, reduce risk, and drive maximum value. It’s no secret that this all starts with a positive customer experience Download the white …

Brinqa Vulnerability Risk Service Demo

Watch this demonstration of the Brinqa Vulnerability Risk Service. Brinqa applications are designed to streamline and automate a wide variety of common tasks and processes, allowing security professionals to focus on what matters – taking tactica…

Market Intelligence (Issue No. 18.2)

Each quarter, ERA produces our "Marketing Intelligence" document which explores challenges and opportunities facing different industries and sectors that we’re experts in. In this issue we look at a range of topics including how to take co…