The 8 Habits of Highly Successful Ad Networks

Running a successful ad network is a lot of work. It means making sure you’re maintaining positive relationships with publishers, measuring, analyzing and optimizing campaigns, staying up-to-date with the performance marketing industry, and so mu…

The 7 Deadly Sins of Mobile Performance Marketing

Are you struggling with advanced targeting, conversion discrepancies, or post-install events? Mastering the most commonly committed sins of ad networks will help you beat out the competition and have the best handle possible on your mobile campaigns.Re…

9 Best Practices for Affiliate Networks

There are plenty of factors that set great affiliate networks apart from the rest of the pack. Some of them are obvious. You need to have great offers (preferably exclusive), competitive payouts, and excellent support from your affiliate managers. But …