The social media revolution began over a decade ago and most businesses now implement some kind of strategy for social. But technology doesn’t stand still and social media has evolved significantly over that period – unless you’re wor…
Most companies today have some sort of social intelligence program in place to keep track of what people are saying about their brand, company or products online. But it might be time to take another look at your listening strategy and see if it could …
In the Planning and Measuring Campaigns Playbook, we cover tips, strategies, and tactics for ensuring that when you develop a social media campaign actionable data is at the heart of it from beginning to end. What’s Inside: How to set th…
Learn how you can grow, maintain, and maximize ROI from your influencer relationships! Included in this guide are 26 tips you need to engage in influencer marketing.Request Free!
As clients expect more from agencies, profit margins are shrinking. The good news – your social marketing solution doesn’t have to feel like a drain on resources with little return on investment. In this eBook, you’ll get a step-by…
With the rapid evolution of social media, your company needs a fundamental understanding on how to listen and engage on social media. Use this whitepaper as a starting point to set your company on course for long-term social success, no matter what for…
Defining success in social media participation begins with appropriate goal-setting, backed by benchmarking, tracking, analysis and reporting. However, not all results generated through social media can or should be measured in monetary terms. Every or…
It’s easy for any organization to lose sight of how its owned social media channels are performing, and even easier to lose track of how consumers are discussing your brand and products in their own social channels. Every now and then it’s …
Predictive Maintenance is revolutionizing the way that assets, equipment and infrastructure are managed today. A key enabler of Industry 4.0, predictive maintenance has the potential to make asset management dramatically more efficient and to hence red…
The Drum surveyed over 200 marketers to find out how they view AI technology, how they expect it to change their jobs, and what their organizations are doing to take advantage of the opportunities of artificial intelligence. You can find the full re…
