The Essential Guide to ABM

The B2B purchase journey is complex. Vendors juggle on average 6.8 stakeholders per purchase, who consult 6 channels each and remain anonymous for most of the purchase journey. As a marketer, you might ask: How do I reach anonymous stakeholders? How…

Putting the NCSC Password Guidance into practice

Recognized as the authoritative voice on information security in the UK, the National Cyber Security Centre (NCSC) is the UK’s newest weapon in securing IT. The NCSC has simplified their Password Guidance with just seven tips. In this whitepaper,…

A&D MRO: Strong Tailwinds

The Maintenance, Repair and Operations (MRO) segment of the Aerospace and Defense (A&D) industry is expected to continue growing. The biggest factors that are impacting the overall A&D industry include: rising demand for air travel, record-leve…