In the not too distant future traditional salespeople may become as extinct as the dodo bird. Signs of the remarkable “disruptive selling” revolution are now evident online. Traditional sales rely on human-to-human interaction, but automati…
Co-authors Tom Chavez, Chris O’Hara, and Vivek Vaidya bring extensive, hands-on knowledge to their comprehensive treatise on how technology can support marketing in the digital era. Their accessible prose lays out what marketing was, what it is b…
Mediator Louisa Weinstein offers seven principles you can apply to confront and resolve any conflict. How you use language can either accentuate a conflict or defuse it by using “deep or expansive listening.” Much of Weinstein&rs…
Digital transformation is happening across all industries as companies embrace emerging technologies aimed at elevating their people, processes and products. As the IoT market reaches critical mass, enterprises are merging their physical and digital re…
Enterprise operations teams already have a plethora of monitoring tools, most or all of which aren’t up to the challenge of this new digital era. How can teams embrace the chaos of today’s fast-paced and constantly scaling environments with…
Since humans first developed language, the most powerful communication tool was telling stories. It remains true for professional communicators, especially corporate trainers and instructional designers. Hadiya Nuriddin shows corporate educators how to…
Availability has become our most valuable commodity, yet high-profile outages and brownouts are occurring at an alarming rate. In 2019, LogicMonitor commissioned an independent research firm to survey 300 IT decision makers at organizations with 2,5…
Data enrichment has never been more important for impactful marketing. Enriched data helps you deeply understand who your customers are and what they expect from you. People at the helm of data-driven marketing understand the challenges with spreading …
Are you a dreamer, or a doer? Dreamers have plenty of ideas – but because they lack expertise at execution, none of their ideas become realities. Fortunately, anyone can learn to execute and get things done, according to entrepreneurial wunderkin…
Real estate and facility management leaders know that flipping the switch to LED lighting is no longer simply about optimizing energy use. When combined with sensors, controls and networks, buildings become smart—gaining even greater efficiencies…
