The 10 Steps to a Successful CRM Implementation

In this eBook guide from Ledgeview Partners, a top-rated business and technology consulting firm that specializes in Sales, Marketing, Customer Service, and CRM, you will learn how to… Define Your Vision Select the Right CRM Partner Develop…

The Data Maturity Curve for Publishers

At Permutive we have identified five distinct phases of publisher data maturity. The most mature publishers are those that have the best understanding of their audience, and they can better package and sell those audiences to advertisers. Understand…