Affiliate networks have existed for as long as internet advertising, and the basic model was a good one: find website publishers with real estate to spare and match them up with advertisers who have products and services to sell. Publishers would get a…
To say the swell in content partner performance in affiliate marketing is a trend, doesn’t even come close to the truth. It’s been a steady rise for content partners—so much so that working with content partners and influencers h…
Marketing organisational design and operation is a complex, dynamic and ongoing challenge for marketing leaders as the marketplace shifts in an unpredictable business climate. The 2020 Gartner Marketing Organization Survey Results can help…
Find out in this investigation into the impact of network latency on voice communications. According to Gartner – By reducing customer effort, service organizations can deliver higher-quality interactions and lower costs. The benefits are many,…
Download A Guide to Affiliate Marketing to learn a brief history of affiliate marketing and important points to keep in mind in relation to affiliate services providers. You can also take a closer look at what’s really happening in the indus…
In affiliate marketing, there tends to be two prevailing schools of thought. On one hand, there are marketers who believe that simply having an affiliate program, on its own merit, is enough. On the other hand, you have marketers who understand the val…
Key Discussion Points What are the challenges of open-source Kafka? Why is Managed Services Kafka (MSK) needed? What are the key characteristics & benefits of a fully managed service for Kafka over the traditional self-managed model? How …
Marketing organisational design and operation is a complex, dynamic and ongoing challenge for marketing leaders as the marketplace shifts in an unpredictable business climate. The 2020 Gartner Marketing Organization Survey Results can help…
Find out in this investigation into the impact of network latency on voice communications. According to Gartner – By reducing customer effort, service organizations can deliver higher-quality interactions and lower costs. The benefits are many,…
Download A Guide to Affiliate Marketing to learn a brief history of affiliate marketing and important points to keep in mind in relation to affiliate services providers. You can also take a closer look at what’s really happening in the indus…
