Harvard Business Review: Hang on to your top employee talent
A third of business leaders would consider leaving their current role for a position at a competitor with a stronger travel culture.
Harvard Business Review: Travel Culture: Your Competitive Advantage
A new study is in from Harvard Business Review analytic services in association with Egencia. It turns out a strong travel culture leads to higher profits, happier customers, and higher …
What growth hackers know about business travel.
Fast-growing organizations know the value of scaling the way they do business. Business travel is no exception. It’s important that managed travel is delivered in a way that fits into …
The Ultimate Guide to Recruitment Marketing
In today’s candidate-driven market, posting your open roles across a handful of job boards isn’t going to magically attract the most qualified and talented applicants to your organization. If you want to cultivate a pipeline of more informed and inv…
The Ultimate Guide to Recruitment Marketing
In today’s candidate-driven market, posting your open roles across a handful of job boards isn’t going to magically attract the most qualified and talented applicants to your organization. If you want to cultivate a pipeline of more informed and inv…
Forrester Research Report: How Sales and Marketing Intelligence Drive Improved Business Outcomes
In 2019, DiscoverOrg commissioned Forrester Consulting to evaluate sales and marketing intelligence practices in the B2B space. The primary takeaway? Forrester found “only 1.2% of companies achieved a score indicating maturity in data management …
How to Make Marketing Optimization a Daily Habit
Whether you’re a Chief Marketing Officer, a Chief Revenue Officer, or anyone leading marketing efforts in your organization, you’ll know that optimization leads to a host of benefits: a better buyer experience, higher conversion and closing…
How to Make Marketing Optimization a Daily Habit
Whether you’re a Chief Marketing Officer, a Chief Revenue Officer, or anyone leading marketing efforts in your organization, you’ll know that optimization leads to a host of benefits: a better buyer experience, higher conversion and closing…
How to Make Marketing Optimization a Daily Habit
Whether you’re a Chief Marketing Officer, a Chief Revenue Officer, or anyone leading marketing efforts in your organization, you’ll know that optimization leads to a host of benefits: a better buyer experience, higher conversion and closing…
Phishing Threats in a Post-Perimeter World
Your employees work differently now; using their devices to access enterprise data from airports, shopping malls, and the local coffee shop. Employees working outside of their corporate perimeters, coupled with the shift to cloud-based storage and acce…
