Social media has never been more powerful as a marketing tool. To make the most of it, CMOs and marketing managers must consider how the marketing landscape has changed in the past year — and plan their marketing strategies accordingly for the fu…
The property insurance game for manufacturers faces some significant challenges, due in part to years of severe weather events and the recent disruption to supply chains. When the stakes get higher in the insurance game, the fundamentals take on renewe…
Companies are required to have a personality and a strong aesthetic associated with their branding. This is definitely true in the booming North American craft beer industry. Quirky companies with consistent marketing strategies can win over beer afici…
Payroll. It’s essential, impacts the employee experience and provides data necessary for making strategic business decisions. At the same time, it’s complicated, carries a high risk of error and can have significant repercussions when error…
“Omnichannel” has been on the tip of retailers’ tongues for years—and with good reason. It’s essential for retailers to connect with customers, no matter what channel they use. But the omnichannel approach goes beyond onl…
When the pandemic began, we predicted that municipal bonds would hold up better than they did during the global financial crisis (GFC), which put a severe strain on municipal budgets for several years. Importantly, though, even during the 200…
Although much of the world has seemed to slow down due to the 2020 COVID crisis, IT leaders know that their data maintenance never sleeps. As a result, they have been pushed into faster decision making to keep businesses up and running. Within the arra…
Although much of the world has seemed to slow down due to the 2020 COVID crisis, IT leaders know that their data maintenance never sleeps. As a result, they have been pushed into faster decision making to keep businesses up and running. Within the arra…
Safeguarding the data that every company creates, collects, stores and exchanges is critical. Considering the value of information security, a software company enlisted Cognician’s help to guide staff towards a more data security-focused mindset. Co…
Based in Mesa, Arizona, 2CT Media was started in 2009 by Christopher DeRamos Sr., and his sons, Christian and Tyler. The company now has nine full-time employees, plus a network of independent contractors and installers around the country. Its primary …
