The unique challenges and opportunities created for manufacturers through their billions of devices are a potential panacea for attackers, which are moving away from application layer attacks. Today, connected devices represent the ultimate low-hanging…
Comprehensive IoT security can be broken down into three key focus areas: 1) Hardware 2) Software 3) Ongoing maintenance of deployed devices In this presentation, we’ll discuss how hardware security can be ensured with design features…
Ensuring that the firmware and software on an IoT device are updated to the latest version is critical to maintain a secure state with all the known vulnerabilities addressed. This talk will set the context with pertinent threat landscape data from NVD…
Ongoing market uncertainty is challenging many businesses to be more resilient and agile, speeding up the digital transformation of finance. In fact: 86% of executives say the pandemic has forced their organization to become more open to experimenta…
Faced with the reality of canceling most in-person events due to the global pandemic, many organizations have switched to online and virtual events to keep customers, employees, and other stakeholders engaged. To better understand the experiences and p…
In this report, you’ll learn: Best practices for planning and running webinars How remote work impacts webinar production What to expect from your webinar program How webinar practitioners like you feel about t…
Even digital marketers know that in-person events are the No. 1 demand gen tactic available to us today. But what happens when meeting face-to-face isn’t possible? It’s time for event marketers to expand their toolboxes and take in-person e…
Optimization provides an answer. By both fostering a culture of continual improvement, and by looking at the whole customer journey from acquisition and conversion, through to driving retention and loyalty, marketers can continue to improve their resul…
To learn more about how marketers are navigating the virtual and hybrid event waters, we teamed up with Heinz Marketing and Market2Marketers and asked 200 B2B marketers about their thoughts in a survey. The result is our report, “The Fut…
Marketing has become a bad word. Audiences are tired of the endless spam, calls from SDRs and the onslaught of digital ads. They’re looking for authentically human experiences. And it’s time for us, as marketers, to deliver. Download our…
