Artificial Intelligence holds significant promise to address the needs in Healthcare and Life Sciences. With an explosion of structured and unstructured data estimated to increase by 36% annually, we are going to need to leverage AI models to help dete…
As organizations retool their ways of working to improve collaboration, they generally look to the cloud for the most modern solutions. And as organizations look for opportunities to put more platforms and workloads in the cloud, content management oft…
This executive report provides a comparison of the top inventory management systems based on features identified as most important by inventory and operations professionals. Features compared (partial list): Dashboards and Reports Inventory …
Ad targeting and measurement are about to be disrupted. But that doesn’t mean you’ll be left high and dry. The third-party cookie has been a key component of the digital marketing ecosystem for years, and its demise has the potential to reshape much…
Customers want to feel like brands know who they are and expect brands to deliver a personalized experience that’s unique to them. Beyond customer expectations, there’s business incentive: when 50% of revenue for most brands comes from t…
Among consumer businesses, a gap has been forming – and growing – for years. A small subset of brands are delivering incredible customer experiences and personalization, while others are continuing to rely on generic emails, waste resources…
Running a top-of-the-line program starts with building great incentives and rewards, but that’s not enough — there needs to be a continued focus on expanding membership while also nurturing existing members and enticing back lapsed members….
As a B2B brand, you know it’s crucial to stand out in a crowded market… especially when everyone else is using a similar advertising playbook. Connected TV advertising helps you differentiate your brand and reach your target audience anytime,…
86.3% of marketers with established lead nurturing campaigns say their efforts have been effective in growing their pipelines and revenue. But if your lead generation campaigns aren’t performing as well as you hoped (or you’re planning your first on…
As organizations retool their ways of working to improve collaboration, they generally look to the cloud for the most modern solutions. And as organizations look for opportunities to put more platforms and workloads in the cloud, content management oft…
