Generative AI tools, particularly Large Language Models (LLMs) such as ChatGPT, offer immense potential for solving all kinds of business problems, from creating documents to generating code. They can also introduce security risks in two novel ways: le…
With the data privacy landscape in a constant state of flux, marketers are tasked with tracking new developments, complying with the latest policy shifts, and then architecting compelling digital experiences tailored to users’ particular interest…
The increased regulation pressures companies to step up their governance and privacy efforts. And this is happening while cyberattacks are on the rise. In addition, data volumes are increasing, driven in part by the greater use of cloud computing a…
Ransomware can wreak havoc on a business, actively encrypting system data and demanding direct payment and untraceable cyber currency. A successful ransomware attack makes it nearly impossible to undo without keys for unlocking the encryption. As a re…
Supported by the $52.7 billion CHIPS Act, the semiconductor industry is witnessing a resurgence in the US. Paired with a slowing economy, we’ve seen a prolonged chips shortage turn into a “chips glut” in a matter of months. However…
Cloud adoption is changing, and now customers are making more strategic choices about cloud computing. But the market is still dominated by the top nine large cloud providers. Key Trends: 2023 will see more interest in the abstracted cloud S…
Supported by the $52.7 billion CHIPS Act, the semiconductor industry is witnessing a resurgence in the US. Paired with a slowing economy, we’ve seen a prolonged chips shortage turn into a “chips glut” in a matter of months. However…
Unlock the secrets to successful marketing in the ever-changing landscape of US privacy laws with OneTrust’s comprehensive guide: The Marketer’s Guide to US Privacy. Discover everything you need to know about the enhanced privacy rights granted t…
Discover the power of consent and preferences in marketing with this comprehensive guide. In an era where trust matters more than ever, transparency and personalization are key to building strong customer relationships. OneTrust’s Consent and Preferenc…
Unleash the Power of First-Party Data: Master Personalization in the Age of Modern Privacy. With growing consumer demand for privacy of their data, it’s time for marketers to pivot and focus on first-party data strategies. This handbook is your guide t…
