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B2B Expert’s Blog

B2B Expert's Blog

Best Practices: Mobile Marketing Trends & Opportunities

The mobile content market covers many forms of media such as music, text, pictures, videos, etc. These media forms can be accessed using a mobile device which can be a …

B2B Expert's Blog

A Guide to Millennials in the Workplace

Companies are in for a surprise as they welcome Generation Y into the workforce. Born in the years between 1980 and 2000, the first batches of the millennials (as they …

B2B Expert's Blog

The Benefits of Social Media Marketing

ROI with Social Media Marketing The number of avenues now available by which savvy marketers can reach their target audience is increasing each year. The almost overwhelming volume of information …

B2B Expert's Blog

The Ultimate Guide to Brand Building

Not many people understand what branding is. They don’t realize that branding is a vital part of the business and is not just a mere logo, image or name. A …

B2B Expert's Blog

Top Ways to Approach Cyber Security in 2015

Dealing with cyber security in a very important and imperative task that no company can afford to ignore. Impending attacks are only going to get more complicated and more diverse, …

B2B Expert's Blog

Getting Customers to Interact with your Mobile App

Mobile apps are everywhere now, and every company has and pushes them on their users. But how can you make yours stick out in a market oversaturated with mobile goods? …

B2B Expert's Blog

Managing and Motivating Millennials in the Workplace

Motivating millennials in the workplace isn’t a difficult task, but it is one that requires time and effort on the part of management. There are several things that the workforce …

B2B Expert's Blog

Cloud Security Market Growing: Increased Threats an Issue

Infonetics has predicted that cloud-based security service revenue will skyrocket. Recent estimations project the market size to triple by 2017… As many forms of cloud security platforms and solutions are …

B2B Expert's Blog

The Top 5 Steps to Integrated Talent Management

What is an integrated talent management? Integrated talent management (ITM) refers to the management of traditional HR sub- functions (recruitment and selection, workforce planning, performance management, learning and development, reward …

B2B Expert's Blog

Streamlining Sales with Marketing Automation

Streamline Your Sales by Switching to a Marketing Automation Solution A manual process is time-consuming and has a high rate of errors whereas an automated system enables one to get …

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