In a world impacted by economic uncertainty and a looming recession, retail marketers have their work cut out for them. Consumers are deeply concerned about stretching their dollars. As technology plays a larger role in commerce, so too do the issues o…
The only way forward for marketers is to start by building a relationship with consumers – it’s the foundation of a marketing strategy known as Relationship Marketing. Based on the four pillars of acquisition, engagement, personalization an…
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The way we sell goods and services has changed dramatically, especially in the B2B space, which has led many organizations to outsource the traditional in-house model to a Sales as a ServiceⓇ supplier that provides focus, strategy, and results within t…
Drawing from decades of sales experience across multiple markets, MarketStar’s Sales as a Service has been carefully designed to provide a growth-oriented sales model that can become a revenue machine. To explore the benefits of eng…
Cross-enterprise collaboration is the way forward. While our H2 2022 Innovation Spend & Trends Report showed that gaining resilience through cutting was the game plan at the onset of the pandemic, the focus of our seasoned group of senior cross-ind…
CFOs who harness the full potential of data analytics will sit at the heart of the business and offer in-depth insights and actionable predictions that propel their companies forward. Properly instituting digital transformation — and preparing…
Date: Thursday, July 20, 2023 Time: 2pm ET | 11am PT Cost: Complimentary Sponsored by: Verisk What is the Race to Zero? This goal for insurers is the data-driven sprint toward giving customers immediate quotes, with no underwriting questions. S…
Claim your free report, Quantum Computing in Financial Services, sponsored by Moody’s Analytics. This report reveals the results of the research we conducted in partnership with Moody’s Analytics, involving 200 data, analytics, and innovation …
Whether it’s an aging parent, spouse, adult child, or another adult who needs extended care, caregivers of adults are a growing segment of the population. Caregiving can affect a person’s ability to work, maintain relationships, and tend to…
