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White Papers

Research / Sales & Marketing / White Papers

The Future Of Email Hinges On Context

Download this January, 2015 report to learn how you can evolve your email marketing practices and boost your business results. You’ll learn why today’s consumers ignore traditional emails — and …

IT Operations / Research / White Papers

The Changing Landscape for Customer Support and CRM

Customers are becoming more reliant on computer hardware, software, and services in their lives and work. And while customers have had to become more knowledgeable about the technologies they own, …

IT Operations / Research / White Papers

Roadmap to Modern (RTM) Customer Service

You know what you need to do—provide personalized service anytime, anywhere, on any device. You know why you need to do it—a 10 percent increase in your customer experience score …

IT Operations / Research / White Papers

Contact Centers Must Go Digital Or Die

Consumer preference for customer service channels is changing across all ages and demographics. Adoption of digital customer service channels, with an emphasis on self-service channels such as web and mobile, …

InfoTech / Research / White Papers

Faster, More Accurate Decisions with IT Operations Analytics

The rise of the digital enterprise has created an explosion of valuable, yet unharnessed data for IT organizations. Traditional IT tools and processes, founded on the notion of control and …

InfoTech / Research / White Papers

Forrester Study: Capacity Management Benefits for the Cloud

In this study conducted by Forrester Consulting and commissioned by BMC, you’ll find out why 93% of US and UK IT decision-makers surveyed consider capacity management important or very important …

InfoTech / Research / White Papers

See Who Rises To the Top of the Dynamic APM Marketplace—And Who’s Defining Its Future

The APM market is booming, with 400+ vendors generating $4.6 billion in revenue, making it more challenging than ever to identify the best choice for your organization. This in-depth, data-driven …

InfoTech / Research / White Papers

Digital Business Requires Application Performance Management

As digital business operations transform your products, customer experience, and workplace, it becomes critical to manage the rising complexity of application delivery. In this study conducted by Forrester Consulting and …

IT Operations / Research / White Papers

The Seven Essential Practices for Effective Business Continuity Management

Making changes to your business strategy can often create new risks. If your business continuity management (BCM) plan is not part of an organization-wide, integrated program, it may not evolve …

InfoTech / Research / White Papers

Using the Cloud to Improve Business Resilience

Building and managing cloud resiliency solutions in-house is difficult. Many organizations prefer to work with a third-party technology provider for the development and management of cloud solutions.

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