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Sales & Marketing

Enterprise IT / Featured Tech / Sales & Marketing

Plotting Your Marketing Strategy for Post-Pandemic Growth

Date: Tuesday, May 25, 2021 Time: 2pm ET | 11am PT Sponsored by: FICO    With the American economy marching resolutely towards recovery, what should credit unions expect when it comes to the demand for new products and services?&n…

Enterprise IT / Featured Tech / Sales & Marketing

ON-DEMAND RESEARCH WEBINAR: Availability and Buying Options in the Emerging SASE Market

Register for this on-demand webinar featuring Paula Musich, a research director in the IT security and risk management practice at EMA, to get results of new research on secure access service edge (SASE). The webinar highlights: The need for conv…

Enterprise IT / Featured Tech / Sales & Marketing

A CMO’s Guide to Land and Expand Success in the Subscription Economy

As technology businesses transition to subscription models, marketers have been forced to rethink how they market through direct and partner channels due to the complexity in the customer purchasing process. To identify which market…

Enterprise IT / Featured Tech / Sales & Marketing

The Messenger Performance Report: How Brands Drive Conversions on Facebook With Chat Automation

Your customers spend all their time on messaging apps. Messaging is ready for business.  Learn how the top 250 US Facebook brands are performing on Messenger. Find out how to take advantage of today’s most underpriced acquisition …

Enterprise IT / Featured Tech / Sales & Marketing

[Industry Report] E-Commerce Trends 2021: Innovation & Personalization

Online shoppers today are faced with an overwhelming amount of choices. Direct to consumer online marketing has become a very crowded space. Brands need new ways to stand out from the competition by personalizing customer experiences. Down…

Enterprise IT / Featured Tech / Sales & Marketing

Les meilleures pratiques pour digitaliser vos processus de vente B2B et en tirer profit

-proposant des produits/services personnalisés -étant les plus rapides pour répondre aux demandes de devis -tirant parti de ces canaux numériques pour fidéliser leurs clients -en augmentant leurs revenus et marges …

Enterprise IT / Featured Tech / Sales & Marketing

Les meilleures pratiques pour digitaliser vos processus de vente B2B et en tirer profit

-proposant des produits/services personnalisés -étant les plus rapides pour répondre aux demandes de devis -tirant parti de ces canaux numériques pour fidéliser leurs clients -en augmentant leurs revenus et marges …

Enterprise IT / Featured Tech / Sales & Marketing

Align Sales and Marketing to Drive Revenue

Aligning revenue architecture with the business architecture is critical to achieving sustainable, top-line growth. Different business models require different approaches to revenue generation, and marketing automation is vital to each. – The 5…

Enterprise IT / Featured Tech / Sales & Marketing

Case Study: Qualify 2x More Leads, Faster with Marketing Automation

Identity verification SaaS company Authenteq was tired of wasting time chasing the wrong leads, and they’d had enough of trying to navigate an overpriced suite of tools that didn’t provide the reporting they needed. Ready for a change, they…

Enterprise IT / Featured Tech / Sales & Marketing

Email-driven Content Marketing for Businesses

A majority of digital marketers for many small and medium businesses (SMBs) are combining email and content marketing strategies to optimize results. Their biggest struggle? Improving the quality of their leads and increasing conversion rates. We pa…

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