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Sales & Marketing

Enterprise IT / Featured Tech / Sales & Marketing

How to Personalize Cross-Channel Campaigns Using User and Event Data

Personalization is touted as one of the core tenets of cross-channel marketing, and for good reason. Companies that provide an emotional connection with customers outperform their competitors by 85%. So, what’s the key to personalization? It starts …

Enterprise IT / Featured Tech / Sales & Marketing

Emerging Consumer Tribes

How has the Covid-19 pandemic impacted consumers’ emotions, attitudes and behaviours? Based on data from over 100,000 people around the world, Streetbees’ free whitepaper reveals the four key groups that consumers have divided into and how brands …

Enterprise IT / Featured Tech / Sales & Marketing

Diversity and its Role in the Beauty Industry

Download Streetbees’ exclusive report to uncover the following: How have consumers in different markets been discriminated against, both in general and by beauty brands? How does this impact their purchasing behaviour? Skin lightening and white…

Enterprise IT / Featured Tech / Sales & Marketing

CDP vs DMP: What’s the Difference

In order for organizations to deliver a unified customer experience, they need the appropriate technology platforms in place to allow customer-centric marketing strategies to be implemented. Customer Data Platforms and Data Management Platforms are …

Enterprise IT / Featured Tech / Sales & Marketing

eBook: The Future of Quality Assurance in the Contact Center

Advances in artificial intelligence, machine learning, and speech analytics are transforming the contact center as we know it, at every level of the organization. Understanding customer conversations, every single one taking place daily, is what wil…

Enterprise IT / Featured Tech / Sales & Marketing

eBook: The 7 Most Critical Soft Skills for Contact Center Agents

Soft skills are traits that enable contact center agents to relate to and connect with customers. They’re made up of a variety of intangible characteristics and attributes, and are critical to driving a positive agent and customer experience. …

Enterprise IT / Featured Tech / Sales & Marketing

The 2021 Guide to Capturing Impactful Video in Surveys for Market Research

We’ve condensed our know-how into a simple guide to set you up for success. It will help you capture meaningful feedback so that you can understand your customers better and present their stories back to your business to inspire action. Downlo…

Enterprise IT / Featured Tech / Sales & Marketing

How Businesses Can Use Conversational AI to Create Delightful Experiences​

The Era of Messaging, a new eBook from [24]7.ai, details how you can improve experiences and become more competitive with an integrated customer service platform, advanced AI technology, and a staff with the skills to operate them both. Downl…

Enterprise IT / Featured Tech / Sales & Marketing

The CX Reality Check – Research, revelations, and the route forward

You’ll learn why customers say they’re not getting the quality service businesses say they’re delivering. And you’ll discover how businesses harnessing the power of AI are becoming more successful. Download your copy t…

Enterprise IT / Featured Tech / Sales & Marketing

The 2021 Best Practices Guide for User Research Teams

In this eBook you’ll discover: Why video is the answer for actionable and effective user research How video can address some of the challenges facing research teams What a good research process looks like Top tips for getting started …

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