Discover how artificial intelligence is revolutionizing the way we understand and engage with consumers. Our expert speaker Stefka Mihayvola will share insights on leveraging AI technologies to collect, analyze, and interpret consumer data at an unprec…
2023 Influencer Marketing Playbook for Beauty Brands Global retail sales in beauty are set to expand 6% between 2022 and 2027. In the ever-evolving landscape of beauty marketing, influencer partnerships have become an essential strategy for bra…
Marketers need to get things right the first time, especially in an uncertain marketplace. But to do so, they need accurate insights and data to anticipate competitive moves and market trends. Get the report and discover: How marketers plan to…
2023 Influencer Trends + Insights Report Influencer marketing has become an integral part of many companies’ advertising strategies, thanks to its ability to reach and engage a highly targeted audience. As social commerce is projected to reach …
MagicLinks CPG Playbook: Influencer Marketing Are you a CPG brand looking to improve your influencer marketing ROI? Get your copy of the CPG Influencer Marketing Playbook, featuring campaign strategy, engagement rate benchmarks, and content res…
The PR industry anticipates the release of PRWeek’s annual Agency Business Report every year – 2023 was no different. And by “industry,” we mean just that – agency and in-house pros alike. Between the rankings, profiles…
Experience the future of dairy alternatives: a world of endless possibilities! Embrace a nourishing profile brimming with vitamins, minerals, and protein sources, enhanced by delicious flavors and simplified labels with recognizable ingredients. Get re…
Amazon listing optimization is the cornerstone of a successful eCommerce business. In 2023, entrepreneurs are continuing to focus on their Amazon SEO. That’s because Amazon product listing optimization not only affects an Amazon sellers’ ab…
The data is clear. Share of voice (SOV) leads to increased market share. For every 10 points of excess SOV, brands tend to grow market share an extra 0.5%. For brand leaders, it’s an extra 1.5% (Binet & Field). So, have you evaluated…
Amazon offers a range of advertising solutions for brands and sellers of any size to meet their marketing goals and grow their business. Whether you want to drive brand awareness, increase engagements, boost sales, or improve brand loyalty, Amazon Pay …
