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Sales & Marketing

Enterprise IT / Featured Tech / Sales & Marketing

How Marketing Can Help Manufacturers Recruit For Industry 4.0

More than 75 percent of manufacturers reported a moderate to severe shortage of skilled workers, as Baby Boomers are retiring and Millennials and Gen Z workers don’t seem to be interested in manufacturing. This white paper looks into the misconce…

Enterprise IT / Featured Tech / Sales & Marketing

Making the business case for employee communications and engagement technology

Many employee communicators are dealing with basic challenges that take up a huge amount of effort and time, undermining their ability to effectively communicate relevant information and measure its performance to drive engagement. However, purpose-…

Enterprise IT / Featured Tech / Sales & Marketing

Social Influence – Using the Power of Social Media To Attract A Crowd of Loyal Followers

The concept of social media is basic, it simply converted daily interactions into virtual reality. It utilizes an intangible platform into something that can actually launch something.  This resource covers: Why is social media so powerfu…

Enterprise IT / Featured Tech / Sales & Marketing

NPS: Stop Chasing The Score

Experience has shown that these measures can entice organizations to spend their time “chasing the score,” which can actually undermine CX success. Maybe we have it backwards, and CX goals should be based on positive and negative behaviors …

Enterprise IT / Featured Tech / Sales & Marketing

The Top 10 Voice of Customer (VoC) Best Practices

As companies work to restore consumer trust and build better relationships with customers, they must think and communicate differently. They must gain a better understanding of customers’ needs, wants, and concerns by continually gathering, analy…

Enterprise IT / Featured Tech / Sales & Marketing

Unlock The Value of CX

Effective business decisions start with a series of questions that, if well answered, will serve to illuminate options, reduce risk, and drive maximum value. It’s no secret that this all starts with a positive customer experience Download the white …

Enterprise IT / Featured Tech / Sales & Marketing

How to Select the Right Marketing Automation Software

Are you struggling to determine which marketing automation technology leading the market today is right for your organization and its goals? Get the top tips and expert insight you need to help you choose the right solution. Request Free!

Enterprise IT / Featured Tech / Sales & Marketing

Executive ERP Evaluation and Investment Roadmap: Developed for the Modern Manufacturer

In today’s business world, with so many solutions to consider across Enterprise Resource Planning (ERP), Customer Relationship Management (CRM), inventory management, and e-commerce—the task of choosing one or more may seem daunting. Although choosing …

Enterprise IT / Featured Tech / Sales & Marketing

UPS Industrial Buying Dynamics Study: Buyers Raise the Bar for Suppliers

Take a deep dive into the minds of the 1,500 U.S. industrial products buyers we surveyed for the third Industrial Buying Dynamics study. The study examines the major forces shaping industrial distribution today.Rising (and Changing) ThreatsIt’s no secr…

Enterprise IT / Featured Tech / Sales & Marketing

No Bullsh!t Guide to Mobile Attribution

Even if you’re an attribution expert, researching mobile measurement providers can be a confusing and frustrating experience for marketers. To help you feel more confident re-evaluating your current provider or choosing a new one, we’ve written a comp…

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