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Sales & Marketing

Research / Sales & Marketing / White Papers

IDC Report: The Role of Marketing in Customer Advocacy

This report examines the results of the latest IDC report and provides guidance for achieving advocacy effectiveness and ultimate success. IDC’s 2017 Loyalty Marketing and Advocacy Marketing Barometer study found …

Downloads / Research / Sales & Marketing

10 Award-Winning Customer Engagement & Advocate Marketing Success Stories

Learn how 10 forward-thinking companies—including Oracle, BMC, Ceridian and Pearson—are leveraging advocate marketing programs to fuel growth and word-of-mouth in this helpful eBook. These 10 awarding-winning companies are recognized for …

Enterprise IT / Featured Tech / Sales & Marketing

5 RFP Response Habits for Reaching Organizational Success

Are you part of the 19 percent of professionals who are working after hours on evenings and weekends to complete RFP responses on deadline? What about the 54 percent of workers who spend too much of their time searching through emails or online documen…

Enterprise IT / Featured Tech / Sales & Marketing

BI Software Pricing Guide: Key Aspects of System Pricing in 2018

This guide is based on extensive market research and is designed to help professionals: Learn about relevant pricing models Understand common price ranges Account for additional cost factorsCompare prices of popular systemsDon’t let price confusion kee…

Enterprise IT / Featured Tech / Sales & Marketing

How RFP Software Dramatically Reduced Response Completion Time

Responding to RFPs is a notoriously time-consuming, but often necessary business process. Fortunately, there is help—RFP software from RFPIO. RFPIO’s cloud-based RFP automation software improves the proposal and security questionnaire response…

Enterprise IT / Featured Tech / Sales & Marketing

An Informed RFP Software Vendor Selection Process

Routematch is a software company based in Atlanta, Georgia that enables connectivity in modern transportation. What wasn’t so modernized about their company though, was their RFP response process. Their content was quickly becoming outdated an…

Enterprise IT / Featured Tech / Sales & Marketing

How to move stalled pipeline?

We pored through hours of call recordings and stacks of call notes to figure out why so many apparently qualified leads didn’t convert. Then we looked at similar leads to understand what was different. The result is this whitepaper.Request Free!

Enterprise IT / Featured Tech / Sales & Marketing

The Next Evolution of Chatbots: How to Ensure a Bold Bot Future

A lot has changed since chatbots first debuted. Today’s natural language processing and machine learning technologies have made artificial intelligence more human than ever. Follow these tips to ensure your chatbot implementation is a success.Req…

Enterprise IT / Featured Tech / Sales & Marketing

Maximizing Customer Engagement for Maximum Revenue Growth

Are you maximizing your customer engagement efforts? Most organizations have not evolved their customer engagement strategy for today’s digital world. In partnership with Forrester Consulting, Bold360 surveyed 468 across industries with the go…

Enterprise IT / Featured Tech / Sales & Marketing

The Future of Customer Engagement

One would think that with so much customer data available, in so many places, companies would know exactly how and where to engage with their customers most effectively. But in fact, the distance between companies and their customers has never been wid…

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