The 2015 Social Media Marketing Starter Kit

The 2015 Social Media Marketing Starter Kit” includes the “Getting Started with Social Media” eBook plus 3 other resources to help you jump start your social media marketing strategy.

Social media provides a new set of tools that businesses can use to connect with their customers and the general public. Social media tools can be used to get new customers, increase sales, and turn existing customers into your most powerful sales team. But social media is about more than just using these new tools. Social media requires a new way of thinking about your business and your customers.

This kit will help answer questions like:

  • Why should my business use social media?
  • How is social media different from other ways that I talk with my customers?
  • Should I learn social media myself, or should I hire someone to do it for my business?
  • What do I talk about on social media?
  • How can I build a successful social media program customized for my business challenges?
  • Plus much more!

The following kit contents will help you get started on your social media marketing strategy right away:

  • Getting Started with Social Media
  • 5 Tips for Setting Measurable Social Media Goals

Request Free!

The 2015 Social Media Marketing Starter Kit

The 2015 Social Media Marketing Starter Kit” includes the “Getting Started with Social Media” eBook plus 3 other resources to help you jump start your social media marketing strategy.

Social media provides a new set of tools that businesses can use to connect with their customers and the general public. Social media tools can be used to get new customers, increase sales, and turn existing customers into your most powerful sales team. But social media is about more than just using these new tools. Social media requires a new way of thinking about your business and your customers.

This kit will help answer questions like:

  • Why should my business use social media?
  • How is social media different from other ways that I talk with my customers?
  • Should I learn social media myself, or should I hire someone to do it for my business?
  • What do I talk about on social media?
  • How can I build a successful social media program customized for my business challenges?
  • Plus much more!

The following kit contents will help you get started on your social media marketing strategy right away:

  • Getting Started with Social Media
  • 5 Tips for Setting Measurable Social Media Goals

Request Free!

Big Ideas in Marketing and Sales

The “Big Idea” on-demand webinar features industry leaders from sales and marketing companies. These 6 technology start-ups are changing the way companies generate demand, predict success, grow their businesses, and align sales and marketing. One key idea came from sales enablement company, Showpad. Pieterjan Bouten, Co-Founder at Showpad, explains his “big idea” stating that effective content is key to transforming sales interactions.

Request Free!

Big Ideas in Marketing and Sales

The “Big Idea” on-demand webinar features industry leaders from sales and marketing companies. These 6 technology start-ups are changing the way companies generate demand, predict success, grow their businesses, and align sales and marketing. One key idea came from sales enablement company, Showpad. Pieterjan Bouten, Co-Founder at Showpad, explains his “big idea” stating that effective content is key to transforming sales interactions.

Request Free!

Customer Contextomy

In the data-laced marketing world, buzzwords like “big data” and “content marketing” reign supreme. It’s time to reexamine the concept. For marketers, contextomy happens most frequently when we seek to engage with the customer using incorrect or misplaced assumptions about customer behavior. To deliver truly personalized experiences with customers, marketers must deploy new, more intelligent customer engagements that take content and context into account. Context doesn’t come from loose data indicators; rather, it comes from understanding who each customer is, as well as customers’ past, present and likely future behavior. Context also comes from understanding customer channels, timing and environment. Marketers must remember to do this at scale.

Download this on-demand webcast to hear from brand leaders as they discuss and debate where and how context, content and the customer must converge in today’s commerce journey.

Request Free!

Customer Contextomy

In the data-laced marketing world, buzzwords like “big data” and “content marketing” reign supreme. It’s time to reexamine the concept. For marketers, contextomy happens most frequently when we seek to engage with the customer using incorrect or misplaced assumptions about customer behavior. To deliver truly personalized experiences with customers, marketers must deploy new, more intelligent customer engagements that take content and context into account. Context doesn’t come from loose data indicators; rather, it comes from understanding who each customer is, as well as customers’ past, present and likely future behavior. Context also comes from understanding customer channels, timing and environment. Marketers must remember to do this at scale.

Download this on-demand webcast to hear from brand leaders as they discuss and debate where and how context, content and the customer must converge in today’s commerce journey.

Request Free!