Did you know that 90% of marketing-produced content is not used by sales? Stop wasting time creating white papers and fact sheets that no one is reading. If you really want to increase sales library views and usage rates, it’s time to change your appro…
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Organizations see the potential of predictive analytics to change what they do and how they do it. Yet most organizations aren’t ready to benefit from the powerful capabilities of predictive analytics. They may have the technology, but most lack the organizational capacity.
Many organizations don’t fully understand the kinds of problems that analytics can help solve and they don’t know how to prioritize these problems. Worse, their organizational processes aren’t built to really make use of analytics—and make it a competitive advantage. Download this report to learn more. |
How is your organization preparing for the digital age? It’s no secret that the relevance of traditional print and broadcast channels has declined, completely changing the consumer-corporation dynamic. Marketers no longer drive the discussion. Everyday…
How is your organization preparing for the digital age? It’s no secret that the relevance of traditional print and broadcast channels has declined, completely changing the consumer-corporation dynamic. Marketers no longer drive the discussion. Everyday…
Choosing the right Customer Relationship Management (CRM) software is one of the most important decisions you’ll make for your business. A good CRM helps you turn raw data into insight, insight into action, and action into sales. But choosi…
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Bad data can contribute to wasted revenue, missed opportunities, and loss of productivity within your marketing department. This white paper explores the challenges presented by poor data, the importance of data quality, and how Dun & Bradstreet can help your businesses maximize campaign revenue with clean data.
What you’ll learn:
When businesses use accurate data they can fuel sales and marketing campaigns with facts, not chance and intuition. |
In this case study discover how much:Time Electrabel saves,Extra sales visits sales reps have each week,Additional sales are closedDownload now to learn how mobile sales enablement can benefit your enterprise.Request Free!
When you have an indirect sales channel, your marketing organization needs to distribute the most current collateral and sales information in an organized fashion as quickly as possible. Carl Zeiss Industrial Metrology, LLC experienced this challenge f…
What is the impact of a bad sales meeting? How does perception differ between the Sales and Marketing departments? For B2B sales organizations, 60% of the time it means lost opportunities and lengthened sales cycles. Most notably, a bad meeting results…
Download this eBook to learn how a mobile sales enablement solution can address and resolve the alignment issues between sales and marketing, and provide tips on how to ensure a successful deployment.With this information, field sales and marketing tea…
