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Sales & Marketing

Featured Tech / Sales & Marketing

7-Minute Buyer’s Guide: Choosing the Best Customer Support Software for Your Business

Customer Support software allows you to take control of your customer activities from start to finish. From social media, to complaint tracking, self-service ticketing, or just keeping track of your customer interactions, selecting the right software c…

Featured Tech / Sales & Marketing

5 Ways Wholesale Distributors Can Succeed with the Millennial Generation

5 tactics that can help you prepare your business to succeed with the next generation of customers, partners, and employees. Request Free!

Featured Tech / Sales & Marketing

5 Ways Wholesale Distributors Can Succeed with the Millennial Generation

5 tactics that can help you prepare your business to succeed with the next generation of customers, partners, and employees. Request Free!

Featured Tech / Sales & Marketing

A Practical Guide to Measuring Event Success

Events make up ~20% of a B2B Marketer’s budget; however 59% of marketers struggle to track the ROI of their events. Download this comprehensive guide and interactive workbook to assess your events’ performance.This guide will help you:Measure results t…

Featured Tech / Sales & Marketing

A Practical Guide to Measuring Event Success

Events make up ~20% of a B2B Marketer’s budget; however 59% of marketers struggle to track the ROI of their events. Download this comprehensive guide and interactive workbook to assess your events’ performance.This guide will help you:Measure results t…

Featured Tech / Sales & Marketing

Transform Your Business Decision Process with Predictive Analytics

This TDWI eBook explores predictive analytics from several perspectives. First, it offers Q&A on the value, use and requirements of predictive analytics. Then, it explores three safeguards to help you avoid model-building problems. Finally, it demo…

Featured Tech / Sales & Marketing

The Business Case For Marketing Automation

Marketing automation delivers a multitude of advantages and opportunities, including improved operational efficiencies, reduced costs, marketing and sales alignment, more (and more qualified) leads, and increased revenues. To reap these – and mor…

Featured Tech / Sales & Marketing

How to Prioritize Your Leads By Segmenting & Scoring Your Audience

Nothing in the marketer’s world – or the salesperson’s – is more precious than time. That’s why prioritizing leads is so important: you want to make sure you spend your time on the leads that are most likely to buy. This e…

Featured Tech / Sales & Marketing

CEO Perspective: 5 Ways Marketing Automation Can Optimize & Grow Your Business

Learn how automation improves ROI by making sales and marketing more efficient and more effective, & makes marketing accountable through measurement.Request Free!

Featured Tech / Sales & Marketing

8 Ways Marketing Automation Can Expand Your Search Marketing Practice

Talented search marketing agencies do a great job of generating the leads that companies can use to grow relationships and ultimately make sales. The power of search marketing can be multiplied by helping clients manage engagement after the click and c…

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