All Signs Point to 4K
Like many organizations, you probably assembled an in-house video production team so you can respond faster and more cost-effectively to the rising demand for video content. You also recognized that creating an in-house team would let you efficiently reuse material from one project to the next, maintain privacy, and maximize control over the final output.
Now you’re continuously producing high- quality content for a broad range of internal projects. You might be creating videos for customer-facing marketing, employee training, regulatory compliance, and more.
But even as you work to accommodate the rapid growth in video requests from a variety of business groups, you’re looking to the future. And you probably have an eye on 4K/ ultra-high-definition (UHD) video.
You’re not alone. A large and growing number of video production teams capture 4K content and use 4K workflows even if they deliver video in high definition (HD) or standard definition (SD).
