Delivering results with YouTube advertising

Advertising on YouTube packs a powerful punch, increasing brand interest by 13%. This guide — designed by a global team of YouTube advertising experts — provides all the insights you need to get started.

You will learn how to:

  • Lay the groundwork for a successful YouTube campaign.
  • Optimize your ads with expert tips around targeting and more.
  • Analyze your campaign by looking at eight essential metrics.

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