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CX IMPROVEMENTS DO NOT HAVE TO BE OVER-WHELMING, TIME CONSUMING OR EXPENSIVE. Improving the online customer experience (CX) has always been a top priority for marketers, but the pandemic has kicked the need into hyper drive. Customers will not settle for an experience that is sub par, disjointed or cumbersome – not even for a second. The issue we often see is that many companies feel almost paralyzed because they either don’t know where to start or they fear that getting from where they are today to where they want to be will require a major undertaking. There are lots of moving parts, complicated technology problems to solve and internal battles that, let’s face it, can drag on depending upon the level of executive buy-in. But it doesn’t have to be that way! There are major customer experience improvements you can make Download this e-book to find out how to slowly build your way toward CX strategies like the big brands such as personalization, artificial intelligence, marketing automation and more. |
