Case Study: Esurance and Modern Customer Engagement – Nuance and Esurance work together to propel sales growth and customer satisfaction

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In a modern world, with modern customers, Esurance understands that people prefer to receive help differently—whether that’s calling a knowledgeable expert or getting immediate assistance online through live chat.

To modernize its online customer engagement, Esurance partnered with Nuance Communications to create a professional, friendly and efficient chat experience that creates trust in the Esurance brand and maximizes sales of the highest quality to the business while maintaining a relevant and transparent experience for the customer.

Since optimizing the customer engagement program, Esurance is now experiencing a significant increase in conversation rates and customer satisfaction.

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