Hidden Insights in Your Portfolio Can Improve Customer Retention Rate

Technological advances and new insights into what makes consumers tick are allowing insurers to unlock valuable insights from their data. You can predict risks and most importantly, address policy lapses to increase your customer retention rate. By utilizing portfolio data analytics, you can discover emerging trends and design new communication to highlight the strengths of your business and rethink your approach with your existing customers.

Access this case study to learn how to improve customer interactions that are critical to your business. You will learn how to: 

  • Identify causes for customer policy lapse
  • Leverage behavioral economics to deliver effective messaging
  • Create a strategic, successful end-to-end action plan

 

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