If your business decisions aren’t based on reliable data, it’s easy to let ambition, assumptions, and misguided conclusions throw you off track. You can’t manage what you don’t measure, but what should you measure? The most successful managed service providers (MSPs) rely on metrics – known as key performance indicators (KPIs) – for making informed, educated decisions that help their businesses thrive, rather than just survive. This eBook provides an overview of some of the most important KPIs used by top MSPs to build a more sustainable business.