Search to Purchase: What Data Do Today’s Online Retailers Need to Stay Competitive?

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Live Event Date: October 4, 2018 @ 2:00 p.m. ET / 11:00 a.m. PT

The growth in eCommerce platforms has driven consumers away from brand sites to online marketplaces. According to recent research, one out of every four brand search conversions occur on an online marketplace. What makes the strategies of some brands work, while other lose out to the large marketplace appeal? Check out this upcoming webinar and join Eli Goodman, Jumpshot’s VP of Strategy & Partnerships, and Sucharita Kodali, Forrester analyst, as they discuss how today’s consumers are shopping on eCommerce marketplaces and how brands can use particular data insights to shape their strategy.

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