It’s a privacy-driven world and customer consent is king. Digital marketing teams are scrambling to develop their own first-party data strategies and many are turning to the login box as a critical first step.
Join Kerry Ok, Senior Vice President of Marketing at Okta, to see how marketers can take advantage of the login experience, and how using Customer Identity can help them improve acquisition, retention, brand loyalty, and revenue.
Watch this webinar and learn:
- Three common online marketing practices that cause visitor and customer abandonment
- Practical ways to use Customer Identity to boost acquisition and retention
- How the login box can be a catalyst for effective web personalization
If you’re seeking ways to deliver personalized experiences with user consent — without sacrificing convenience or security — look no further than your login box.