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In a world impacted by economic uncertainty and a looming recession, retail marketers have their work cut out for them. Consumers are deeply concerned about stretching their dollars. As technology plays a larger role in commerce, so too do the issues of data usage, privacy, and creating a value exchange between businesses and their customers. In this report, which takes data and insights from the recent Consumer Trends Index, you’ll see what retail marketers should be focused on in the upcoming year. With insights from over 10,000 consumers across the globe, you’ll gain an understanding of consumer sentiment on personalization, privacy, messaging, advertising, brand loyalty and the rising cost of living. You’ll also learn strategies you can start implementing today to build a 1:1 connection with retail consumers today. Download this retail forecast now. |
