80% of customers now view their experience as being of equal importance to the products they buy from a company. With the importance of customer retention, it’s also worth noting that 91% of customers are likely to make repeat purchases with a company that provides positive experiences. When it comes to ROI and profitability, customer-centric companies are 60% more profitable than companies that don’t focus on customer experience.
These numbers clearly show that a customer focused approach works, but how can you transform your business to put customers at the center of everything? How can you make your employees more productive and your customers happier?
