The modern approach to marketing budgets

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Regardless of if you have or not, it’s highly likely you don’t want to go through something like that (again). Far too many business owners have learned the expensive lesson of how costly not paying attention to their marketing budget can get. It’s time we cut the losses.

In this ebook, you will learn what are the 5 key steps to creating your effective marketing budget:

  1. Determine your marketing goals
  2. Pick the responsible entity
  3. Understand your customers and their journey
  4. Audit your company
  5. Choose your marketing strategy

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