Offer Management in Banking : What your customer wants

Many retail banks are looking at how they can better leverage the wealth of data they have on customers to create a different model of retail banking that adds sustainable value to their customer relationships.Customers, too, are looking for a more per…

Experience Orchestration for Banks

Poor customer service is a result of weak knowledge of the customer, or an inability to take a customer-centric approach to service. Banks hold extensive information on their retail customers, but struggle to bring together the knowledge they do have. …

eBook: The Power & Confidence to Let Data Drive Marketing

The proliferation of marketing technology has created a big-data for marketing tsunami, and if not prepared you will get crushed. Marketing technology industry leaders are talking more and more about the role of centralized and always-on data management, and for good reason. In this eBook, you will learn:

  • The new B2B marketing mandate
  • How to solve your toughest data problems once and for all
  • How to maximize the investment already made in marketing automation
  • What is data unification and why you should care
  • How to obtain and leverage a 360⁰ customer view
  • How does data management impact your ability to tie marketing efforts to revenue
  • The core components of strategic data management

Request Free!

eBook: The Power & Confidence to Let Data Drive Marketing

The proliferation of marketing technology has created a big-data for marketing tsunami, and if not prepared you will get crushed. Marketing technology industry leaders are talking more and more about the role of centralized and always-on data management, and for good reason. In this eBook, you will learn:

  • The new B2B marketing mandate
  • How to solve your toughest data problems once and for all
  • How to maximize the investment already made in marketing automation
  • What is data unification and why you should care
  • How to obtain and leverage a 360⁰ customer view
  • How does data management impact your ability to tie marketing efforts to revenue
  • The core components of strategic data management

Request Free!

How to Run a Political Campaign

Starting a political campaign can be a challenge, particularly if you’ve never run on before. Avoid the pitfalls some campaigns make and get your campaign setup the right way. Request Free!

Demystify Mobile Security Attacks

Attacks on your mobile devices and traffic are quickly evolving. Mobile attackers are stealing (hey, it’s what they do) tried and true methods from the “traditional” (wired) world and applying them to the mobile one, as well as coming up with new, never before seen tactics that really take advantage of the new pathways mobile devices offer into an organization’s network. Download this white paper to learn some of the most common types of mobile attacks and how to prevent them.

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