The CIO Mandate: Engaging Customers with Business Technology

Read this Forrester report to understand how the age of the customer requires tech management to transform into a customer-facing function in specific ways. Business Technology (BT) brings together technology and traditionally customer-facing roles like marketing, sales, service, brand/product management, and fulfillment for the purpose of deploying systems of engagement that provide differential customer experience. Firms must build these systems of engagement from the outside in, according to how customers move in market spaces. The rules for planning, building, and running systems of engagement are not the same as for previous generations of tech management because customers are not employees. The increasingly crucial role that digital technologies play in customer engagement elevates the CIO role in business — if CIOs can move beyond the traditional IT focus on technology assets and adopt an expanded view that centers on customer experience and choice.

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How 4 Utilities Used Engineering Document Management to Keep Pace in a Challenging Market

Utilities face challenges from every angle: Overwhelming volumes of legacy data, aging infrastructure and reduced funding, increased government regulations, and high retirement rates from an aging workforce, to name a few.

This paper shows how four utilities addressed these challenges with Engineering Document Management (EDM) and achieved:

  • Reductions in overall operations time and costs
  • Preservation of critical “tribal knowledge”
  • Air-tight regulatory compliance
  • Control over their legacy data so that versions were clearly identified and readily available

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Tackling Engineering Document Management Chaos in the Oil & Gas Industry

The oil and gas value chain comprises multi-faceted stages — from exploration and production through storage and shipping to refining and distribution. Each stage in the chain has one significant challenge: engineering document management.

This white paper explains how engineering document management helped three companies:

  • Mitigate risk throughout the entire project lifecycle
  • Control and secure the vast amounts of documents and data that drive the oil and gas value chain
  • Reduce costs, improved operational efficiencies, and adherence to government reporting and higher security standards
  • Manage the complex digital relationships between design, engineering, and manufacturing

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Why You Might Want to Avoid All-in-One CMS Solutions

One of the first decisions that a prospective CMS buyer faces is also the most critical—whether to buy an all-in-one solution or adopt a best-of-breed strategy. That decision sets the stage for how companies will be able to provide consistent and engaging experiences to their prospects and customers throughout the customer journey, today and into the future. This white paper will help readers understand the facts about two approaches: Best-of-breed and suite solutions. Gain valuable insight before making that all-important decision.

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